Creative Marketing Specialist

Posted 24 Days Ago
Be an Early Applicant
Chennai, Tamil Nadu
Senior level
Music
The Role
The Creative Marketing Specialist will develop and implement marketing strategies for artists and label projects, leading multi-channel marketing campaigns, managing a team, and collaborating with various internal departments. Responsibilities also include budget management and analyzing campaign performance to enhance marketing efforts.
Summary Generated by Built In

Company Description

Believe is one of the world’s leading digital music companies.

Believe’s mission is to develop local artists and labels in the digital ecosystem by providing them the solutions they need to grow their audience at each stage of their career and development.

Its 2,020 employees in more than 50 countries aim to support local artists and labels with a unique digital expertise, respect, fairness, and transparency.

To support our fast-growing presence on all continents, we are constantly looking for new Believers to join us and make a stronger and more positive impact on the music industry! 

Believe is listed on compartment A of the regulated market of Euronext Paris (Ticker: BLV, ISIN: FR0014003FE9). 

www.believe.com 

Ready to #setthetone with Believe? 

Job Description

Key Responsibilities:

Marketing Strategy Development:

  • Develop and implement marketing strategies for artists, album releases, tours, and other label projects to maximize brand visibility and drive audience engagement.

Campaign Leadership:

  • Lead and oversee multi-channel marketing campaigns, including social media, digital advertising, PR, influencer marketing, and experiential marketing to create impactful and cohesive campaigns that resonate with target audiences.

Team Management:

  • Build, lead, and mentor a team of marketing professionals, providing direction, support, and professional development opportunities to achieve department goals and drive performance.

Collaboration & Coordination:

  • Work closely with A&R, artist management, creative, and digital teams to ensure marketing strategies are aligned with artists’ visions and label objectives. Coordinate cross-functional efforts to launch and promote new projects effectively.

Budget Management:

  • Manage the marketing budget, allocating resources efficiently to maximize ROI and achieve business objectives while monitoring campaign performance and adjusting strategies as needed.

Brand Partnerships & Sponsorships:

  • Identify and develop strategic partnerships with brands, sponsors, and media outlets to expand marketing opportunities and enhance the visibility of our artists and projects.

Data & Analytics:

  • Analyze campaign performance, consumer insights, and market trends to measure success, optimize strategies, and ensure that marketing efforts align with overall business goals.

Must haves:

  • Proven experience leading marketing teams and managing successful campaigns for artists, albums, or brands.
  • Experience in creating and implementing digital marketing campaigns, content strategies and artist development plans to drive fan engagement and new audience reach
  • Strong project management skills with the ability to line manage
  • Excellent understanding of digital advertising and paid media
  • Strong network within the music and entertainment industry is an advantage.
  • Passion for music and a deep understanding of the music landscape.
  • Strong knowledge of social media and online promotion strategies
  • Understanding and working experience with advertising and analytical instruments on each social media (Instagram, YouTube, TikTok, Facebook, etc.)
  • Data-driven & results oriented: the ability to analyse and use data to optimise development
  • Structured, organised, with the ability to follow process and monitor budgets
  • Knowledgeable of market trends, music industry developments, digital innovations, digital marketing tools
  • Excellent written and verbal communication skills
  • Highly motivated and organised with excellent time management skills
  • A team player with a can-do attitude and creative ideas
  • Passion for music

Apply: Interested applications can email in their resumes at [email protected] or reach out to us at +91 9987373636.

Qualifications

  • Bachelor's degree in marketing, or a related field (preferred).

Additional Information

Benefits @Believe: 

#Flexibility Just punch in leaves, not intime and out time 

#Office perks– a game of foosball, table tennis to bat the afternoon lacklustre, free event pass for exclusive and limited shows, music subscription, etc 

#Wellbeing Caring by EUTELMED, professionals are at your disposal for advice and support, in your own language and culture 

#Transperancy engaged in secondary activity just disclose it to us 

#Sustainability You can be a part of CSR program, represent yourself as a #shaper and contribute to a better future. 

Disclosure: 

Believe strongly promotes equal treatment regardless of race, ethnicity, nationality, gender, sexual orientation, socio-economic status, age, marital or civil partner status, pregnancy or maternity, physical abilities, religious beliefs, political beliefs, or other ideologies. 

The Company
HQ: Brooklyn, NY
1,401 Employees
Hybrid Workplace

What We Do

TuneCore is one of the world’s leading digital music companies, helping artists and labels build their audiences and careers, at all stages of their development, in all local markets around the world, with respect, expertise, fairness and transparency.

As a pioneer in the digital world, TuneCore has developed in-house technology & data organization to provide global distribution and digital marketing solutions.

With 1,270 employees in over 50 countries, TuneCore owns several brands, labels and companies, including Nuclear Blast, Naïve, Groove Attack, and AllPoints.

TuneCore is part of the Next40, won the Europe's Allstar 2019 Company of the Year, and won the « Grand Prix » of France 2020 Future Unicorns.

You want to collaborate in a dynamic, entrepreneurial company that puts people at the center of its strategy? Join us and #BePartOfIt!

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