Marketing Operations Specialist (Contractor)

Posted 18 Hours Ago
Be an Early Applicant
India
Junior
Artificial Intelligence • Software • Automation
The Role
The Marketing Operations Specialist will execute marketing campaigns by creating landing pages, emails, and workflows in HubSpot, manage database accuracy, support project management within the Marketing Operations Department, and produce documentation for marketing processes. The role requires B2B marketing experience and familiarity with CRM tools.
Summary Generated by Built In

Join ABBYY and be part of a team that celebrates your unique work style. With flexible work options, a supportive team, and rewards that reflect your value, you can focus on what matters most – driving your growth, while fuelling ours.

Our commitment to respect, transparency, and simplicity means you can trust us to always choose to do the right thing.

As a trusted partner for intelligent automation, we solve highly complex problems for our enterprise customers and put their information to work to transform the way they do business. Innovation and excellence run through our veins, and you will work with experts who are creating market-leading technologies, using Machine Learning and Artificial Intelligence, and an advanced and sophisticated tech stack.

Responsibilities:

01 | Marketing Campaigns execution:

  • Building landing pages, emails, forms, target lists, processing workflows in HubSpot based on the brief from Demand Gen Campaigns managers
  • Web forms infrastructure: implementing, testing, troubleshooting
  • Webinars’ logistics, including Zoom set up, follow-up process, on-demand experience
  • Ensuring accurate data flow between the systems (HubSpot->SFDC)
  • Ensuring smooth and timely execution of campaigns
  • Monitoring, measuring, and reporting on campaign performance

02 | Database Management

  • Ensuring accuracy and completeness of the data flowing from the web forms, other integrated systems
  • Helping with data cleansing and troubleshooting

03 | Project Management

  • Supporting projects of Marketing Operations Department: record project goals, decisions made in meetings, create project schedules, monitor progress and schedule meetings to ensure that the project is completed in time.

04 | Marketing Processes & Documentation

  • Creating and maintaining documentation on marketing processes, HubSpot system documentation

Preferred Skills and Qualifications:

  • Bachelor’s degree
  • Experience in a B2B marketing environment
  • Experience with HubSpot Marketing Hub (or other marketing automation software: Marketo, salesforce marketing cloud) 1-2 years
  • Experience with CRM software (preferably Salesforce)
  • Experience with email marketing
  • Project management skills, with ability to manage multiple projects simultaneously

#LI-PD1

At ABBYY you will: 

Love how you work

  • We provide remote and hybrid working options to fit all lifestyles.
  • We use flexible hours across most of our teams to allow you to find your own definition of balance.
  • Encouraging a culture of giving, we provide two paid volunteering days off every year so you can take time to contribute to the causes you care about.
  • To ensure your family is cared for, we offer paid parental leave in all our locations.

Love whom you work with

  • We are a global team of 800+ colleagues, spread across 15 countries on four continents.
  • With 30+ nationalities and ages ranging from 21 to 80, our workforce reflects the world.
  • Innovation and excellence run through our veins.
  • Our teams gather the expertise which has garnered ABBYY more than 140 technology patents.
  • We are guided by the values of respect, transparency, and simplicity. "Team Environment" is in the top three highest-scoring drivers of engagement across all of our departments.

Love what you work on

  • We are a company with more than 30 years of experience in the technology market.
  • Over 10,000 customers trust ABBYY, including many Fortune 500 ones, with names such as DHL, Johnson & Johnson, FDA, DMV, PwC, KeyBank, Spotify, and H&R BLOCK in our client portfolio.
  • ABBYY has modernized the way companies leverage their data in documents by creating the first low-code/no-code Intelligent Document Processing platform.
  • Our Machine Learning, Natural Language Processing, Computer Vision Technologies, and a Marketplace built with AI, can transform any document in any process.
  • Top Analyst firms recognize ABBYY's market leadership, including Gartner, Everest PEAK Matrix ® Assessment, ISG Intelligent Automation Lens, and NelsonHall, amongst others.

ABBYY is an Equal Employment Opportunity employer that values the strength that diversity brings to the workplace. To learn more about our commitment to Diversity and Inclusion, check out the careers section on our website. ​

Top Skills

Hubspot
Marketo
Salesforce
Salesforce Marketing Cloud
The Company
HQ: Austin, Texas
923 Employees
On-site Workplace
Year Founded: 1989

What We Do

ABBYY puts your information to work. We help enterprises and organizations to transform their data into intelligent, actionable outcomes, so they can make smart decisions faster and drive better results.

Our intelligent automation solutions employ AI that is purpose-built for the enterprise—created with our customers in mind, supporting over 200 languages in real time.

ABBYY intelligent document processing transforms data from any document, in any format or language, any time, into data that drives processes and decision-making. ABBYY Process Intelligence delivers process-related insights and monitoring to improve business process execution.

For more information, please visit the ABBYY website

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