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Spectrum

Advanced Advertising Account Manager - Spectrum Reach

Posted 2 Days Ago
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In-Office
New York, NY
Mid level
In-Office
New York, NY
Mid level
The Advanced Advertising Account Manager collaborates with Sales and cross-functional teams, managing national brand accounts and driving advertising strategy and revenue through effective planning and proposals.
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This role requires the ability to work lawfully in the U.S. without employment-based immigration sponsorship, now or in the future.
Spectrum Reach®, the advertising sales business of Charter Communications, Inc. (NASDAQ:CHTR), provides custom advertising solutions for local, regional and national clients. Operating in 36 states and 91 markets, Spectrum Reach creates scalable advertising and marketing services driven by aggregated and de-identified data insights and award-winning creative services. Spectrum Reach helps businesses of all sizes reach anyone, anywhere, on any screen. Additional information about Spectrum Reach can be found at .
JOB SUMMARY
The Advanced Advertising Account Manager is a strategic partner in providing support to the Enterprise Advanced TV Sales Team. This position will efficiently act as a key partner to Sales, our customers, and various cross-functional teams. This role will drive strategy, planning, account management and customer stewardship for a portfolio of national brands across our direct-sold and programmatic business.
MAJOR DUTIES AND RESPONSIBILITIES
  • Account list will consist of national brands, represented by major holding companies and agencies in coordination with industry partners.
  • Actively and consistently support all efforts to simplify and enhance the customer experience for our advanced TV deals.
  • Partner with Sales to understand client KPIs/ROIs and work with multiple cross-functional teams to strategize, plan, and build effective proposals.
  • Utilize Spectrum's data assets and other research metrics to develop proposals for clients including but not limited to targeting and measurement recommendations.
  • Serve as a subject matter expert in the field of advanced advertising internally and for our customers across direct-sold and programmatic.
  • Understand key performance metrics surrounding multi-screen campaigns to help maximize inventory usage, ensure proposal delivery and identify upsell opportunities.
  • Drive advanced advertising strategy and revenue through partnering with cross-functional teams such as Sales, Marketing Research, Audience Analytics, Yield & Inventory, Product Data Insights, Data Sales & Reporting, Finance and Traffic/AdOps.
  • Manage client relationships and act as point of contact for any client questions in partnership with Sales and Account Specialist.
  • Stay ahead of the curve on marketplace trends relating to their clients as well as the advanced advertising industry.

REQUIRED QUALIFICATIONS
Skills/Abilities and Knowledge
  • Expertise in the advanced advertising space and knowledge of media terms/media math
  • Ability to decipher between client needs, for example, 'branding' campaigns VS 'call to action'
  • Understanding of relevant metrics when measuring campaign pr
  • Demonstrated organizational skills and attention to detail
  • Excellent problem solver with expertise in leveraging cross-functional resources
  • Previous experience supporting a team of Sales, Advertising, or Marketing professionals is preferred
  • Effective verbal, written, and interpersonal communications with overarching skill to translate data and information, prioritize workload, and work against demanding deadlines
  • Experience in computer software including MS Office and spreadsheets
  • Collaborative mindset, ready to work with multiple cross-functional departments

EDUCATION
Bachelor's degree (B. A.) from four-year College or University preferred or equivalent combination of education and experience
RELATED WORK EXPERIENCE
  • Experience across direct-sold and programmatic
  • Experience with CRM platforms and Ad Serving software

PREFERRED QUALIFICATIONS
Skills/Abilities and Knowledge
Experience in Media Sales or as a Media Buyer 3-5+ yrs
ASA501 2025-60481 2025
Here, our employees don't just have jobs, they're building careers. That's why we offer a comprehensive package that rewards employees for their contributions to our success, supporting all aspects of their well-being at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
The base pay for this position generally is between
$74,000.00 and $84,000.00. The actual compensation offered will carefully consider a wide range of factors, including your skills, qualifications, experience, and location. We comply with local wage minimums and also, certain positions are eligible for additional forms of other incentive-based compensation such as bonuses.
Get to Know Us Charter Communications is known by our Spectrum products and services, including: Spectrum Internet®, TV, Mobile and Voice, Spectrum Networks, Spectrum Business and Spectrum Reach. When you join our team, you'll be keeping our customers connected to what matters most in 41 states across the U.S.
Grow Your Career Here We're committed to growing a workforce that reflects the customers and communities we serve - providing opportunities for employment and advancement to all team members. Spectrum is an Equal Opportunity Employer, including job seekers with disabilities and veterans.

Top Skills

Ad Serving Software
Crm Platforms
MS Office
Spreadsheets

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