Hike Logo

Hike

Community Marketing Manager

Sorry, this job was removed at 05:39 p.m. (IST) on Wednesday, Feb 19, 2025
Be an Early Applicant
India
India

Description
Why does your role matter? 🎖️

Imagine a gaming world where players exist as mere users, disconnected from the experiences they engage with. Now, imagine a community so vibrant and connected that players feel they are part of something bigger—a shared universe where their voices matter. As a Community Marketing person, that’s your mission. You won’t just manage interactions; you’ll foster relationships, build trust, and create an engaged community that elevates our Product. Your work will transform it from just a name into a thriving community of passionate players across India and the USA, redefining how people perceive and engage with casual gaming.

Wanna Hike? / Introduction 📖

At Hike, we’re building the Rush Gaming Universe 🎮 📲 💰 

We're taking gaming, one of the fastest-growing segments of entertainment in India, and converting it into a brand new source of economic opportunity. We're building a new kind of game economy where players can play, earn & grow 

Hike Code 📝( Our core cultural values )

The Hike Code is our value system. We aim to live and breathe by these every single day. They inspire us to be the best we can be and they are weaved into every part of our decision-making, how we review performance and much more. We have 9 core values:

  • Top Talent in Every Role - Both a quest for greatness & shared values are important to us 🦸‍♂️
  • Owner not a Renter - Proactive & radically responsible. Everyone is an owner 🤝
  • Pro-Sports Team - Strength-based, results-driven with a "team-first" attitude ⚽️
  • Customer Obsession - We exist to delight our customers 😃
  • Think Deeply & Exercise Good Judgement - Clear mind, obsession to simplify & data-informed 🙇‍♀️
  • Build & Make Magic - Courage to walk into the unknown and pioneer new fronts 🙀
  • Be Insatiably curious & keep Improving - Curiosity to acquire new perspectives, quickly 👨‍🏫
  • Move Fast & Be Dynamic - Ruthless prioritization & move fast 🙋‍♂️
  • Dream Big, Be Bold & Think Long Term - Courage to climb big mountains 🚀

Do these resonate with you?👍 If so, read on! 📋

What You’ll Do 📲

  • Develop and scale our community on platforms like Discord, Twitch, Reddit, Facebook, X, Instagram and others
  • Foster a welcoming environment that encourages interaction, player advocacy, and loyalty.
  • Create and execute campaigns, tournaments, and challenges to drive engagement and retention.
  • Incorporate moment marketing and content marketing strategies to engage players with creative, real-time campaigns.
  • Organize live streams, Q&A sessions, and interactive discussions to keep players excited and connected.
  • Act as the voice of the community within the company, ensuring player feedback shapes product updates and features.
  • Educate players about new game features, updates, and content releases through engaging communication.
  • Build relationships with influencers, streamers, and key community leaders on platforms like Twitch and Discord to amplify visibility.
  • Collaborate with marketing and product teams to align community efforts with broader business goals.
  • Monitor community metrics and social platform analytics, analyzing trends to refine strategies and ensure long-term success.
  • Identify regional preferences and tailor community initiatives for India and the USA audiences.
  • Champion crypto and Web3 narratives in community discussions, ensuring alignment with emerging trends and creating a compelling connection with audiences in these domains.
  • Build and nurture communities specifically focused on crypto and Web3 gaming, leveraging relevant platforms and communication styles.
  • Stay updated on Web3 technologies, blockchain-based gaming ecosystems, and NFTs, integrating them into community initiatives to engage crypto-savvy audiences.

What We’re Looking For

  • 5+ years of experience in community management, preferably in the gaming or crypto space.
  • Deep expertise in platforms like Discord, Twitch, Reddit, Facebook, Instagram, X, and an understanding of metrics, analytics, and audience behaviors.
  • Deep knowledge of crypto and Web3 trends and technologies—this is a must-have. You should be able to:
    • Communicate complex crypto and blockchain concepts in simple terms to foster engagement.
    • Engage audiences effectively in blockchain-based gaming, NFTs, and other Web3 ecosystems.
    • Identify and act on emerging crypto trends, integrating them into marketing and community strategies.
  • Demonstrated ability to build thriving Web3 communities and engage effectively with crypto-savvy users.
  • Proven success in content marketing and creating strategies that leverage moment marketing.
  • Exceptional communication skills, with a flair for building relationships and fostering trust.
  • Ability to manage multiple campaigns and initiatives simultaneously while ensuring high-quality execution.
  • A collaborative mindset, comfortable working across teams and regions to align efforts.

Benefits-At Hike,we offer competitive compensation, exciting global exposure, and a chance to be part of something truly transformative. Learn more at

Similar Jobs

6 Days Ago
Mumbai, Maharashtra, IND
Mid level
Mid level
Gaming • Sports • Esports
Manage digital marketing campaigns for Dream11, focusing on campaign management across platforms, collaborating with cross-functional teams, and optimizing the customer journey. Utilize various ad-tech tools and analytics to enhance campaign performance and ROI.
Top Skills: AppsflyerFirebaseGoogle AnalyticsGtmLooker
2 Hours Ago
Remote
Hybrid
Bengaluru, Karnataka, IND
Mid level
Mid level
Cloud • Fintech • Information Technology • Machine Learning • Software • App development • Generative AI
As a Software Engineer focused on ERP data integration, you'll design, develop, and maintain cloud-based connectors and services. Your role involves innovation, collaboration across teams, optimizing software, and upholding coding standards to ensure high-quality deliverables.
2 Hours Ago
Bangalore, Bengaluru, Karnataka, IND
Senior level
Senior level
Fintech • Legal Tech • Software • Financial Services • Cybersecurity • Data Privacy
The Scrum Master will manage the scrum process for multiple teams within an Agile framework, facilitating Agile ceremonies, coaching teams, and ensuring project success through effective coordination and communication. Responsibilities include managing backlogs, resolving conflicts, and promoting Agile practices to deliver high-quality products efficiently.
Top Skills: AgileAutomated TestingConfluenceContinuous IntegrationJIRAKanbanScrumTest-Driven DevelopmentUser Stories

What you need to know about the Chennai Tech Scene

To locals, it's no secret that South India is leading the charge in big data infrastructure. While the environmental impact of data centers has long been a concern, emerging hubs like Chennai are favored by companies seeking ready access to renewable energy resources, which provide more sustainable and cost-effective solutions. As a result, Chennai, along with neighboring Bengaluru and Hyderabad, is poised for significant growth, with a projected 65 percent increase in data center capacity over the next decade.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account