The Content and Brand Manager is responsible for overseeing video content production across multiple platforms, managing video creators, and driving content performance through strategy and analysis.
About Jeff
There are 2 billion people in the world that are financially underserved, having little to no access to financial products. The majority of these people live in the Emerging Markets.
Jeff is a financial technology startup that addresses this issue. We build financial product comparison marketplaces that help consumers and financial service providers connect and increase odds of cooperation by the help of available data - largely digital footprint. Our goal is to unlock financial services for the underbanked, with a clear focus on emerging economies that will drive the global economy in decades to come.
As we enter the next phase in our journey we're looking for a dynamic Content and Brand Manager to lead the charge in scaling our video content production across TikTok, Meta, and beyond.
If you're looking for a challenge and the opportunity to participate in building an exciting, global product, then this role is for you! ⚡️
Responsibilities:
- Sourcing and managing video creators for TikTok, Meta & other platforms
- Coordinating planning of sourcing themes, ideas, topics, covered USPs and other key elements for all multimedia content
- Establishing brand guidelines & ensuring they are followed by
- Introducing market player and competitor research processes for content ideas generation
- Coordinating portfolio of 10+ brands across 6 markets
- Content performance analysis & iterative improvement
- Defining and following set of relevant KPIs
- Platform trends & algorithm analysis to scout for new opportunities
- Ensuring 8+ new videos created for each key brand weekly, for both performance marketing & social media marketing / community marketing purposes
- Monitoring guidelines from all key platforms and ensuring they are followed
- Handling cases of content / account suspension for all social media accounts
- Leading expansion and scaling into currently underutilized channels: Facebook reels, Instagram reels, Youtube shorts & more
- Playing a key role in managing relationships with key platform partners directly: TikTok & Aleph, Meta, Google (We have direct communication with all these as a top account in the Baltics in terms of budgets)
Requirements:
- At least 2 years of experience with multimedia marketing content coordination
- Intermediate or higher knowledge of key platforms: TikTok, Meta, Youtube
- Excellent ability to implement, coordinate and improve all processes related to content generation and marketing
- Excellent level of English. Spanish is a plus
- Understanding that we are an international, 24/7 operating business with ~ 10 million monthly visits across all brands, and that problem cases must be resolved proactively, sometimes after working hours
What we can offer you:
- Equipment of your preference.
- Vacation policy that fully covers annual leave and National holidays in line with your residence country’s standards.
- Knowledgeable, driven and truly experienced team.
- Modern and cozy office in the very center of Riga, Spikeri - the very heart of Latvian startup ecosystem
- A hybrid approach to work - you can spend 2 days at home per week after your probation
- Team building events, both remotely and in-office
- Health insurance after probation period.
- High energy - as a growing startup, no day is the sameUnlimited growth - as the company grows, you grow with us!
Our Values:
- Walk the talk: We not only understand what to do but are able to execute it
- Integrity: We are reliable, trustworthy, and accountable professionals who respect each other
- 10x Mentality: We tackle massive markets with bold ambition and solutions
- Action over perfection: We make informed decisions quickly and iterate as we go
- Always be solving, always be building: We are problem solvers, not just problem finders
- Own it: We take full responsibility for our work and ensure everything possible is done to deliver outcomes
Since launching in Vietnam in 2020 JEFF have:
- Grown to a 40+ person team across 6 countries
- Helped 9 million customers compare tens of millions of financial products
- Raised close to $5 Million from reputable investors
- Grown from 0 to 8-digit annual revenue
- Recognised as one of the fastest growing companies in Europe by Financial Times and Statista (#27 in FT1000)
- Been recognized by Sifted as the fastest growing startup in the region
- Been named a Top 3 fastest growing tech company in Central Europe by Deloitte
To avoid misunderstandings, the first 3 months is the period when we truly find out if it is a match - both in terms of values, as well as competences.
If you're passionate about content creation, thrive in a fast-paced, data-driven environment, and want to shape the future of content at scale — we'd love to hear from you!
🤘 Ready to have fun while building a data-driven financial marketplace for the economies of tomorrow? Let's talk!
Top Skills
Meta
Tiktok
Youtube
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