Comcast brings together the best in media and technology. We drive innovation to create the world's best entertainment and online experiences. As a Fortune 50 leader, we set the pace in a variety of innovative and fascinating businesses and create career opportunities across a wide range of locations and disciplines. We are at the forefront of change and move at an amazing pace, thanks to our remarkable people, who bring cutting-edge products and services to life for millions of customers every day. If you share in our passion for teamwork, our vision to revolutionize industries and our goal to lead the future in media and technology, we want you to fast-forward your career at Comcast.
Job Summary
We are looking for a detail-oriented and impactful Consumer Insights Analyst to support the Consumer Research & Insights (CR&I) function. In this role you will be responsible for supporting primary research needs through the collection, synthesis, analysis, and maintenance of data from a variety of sources to produce written deliverables and enterprise facing dashboards. The Consumer Insights Analyst will report into the Consumer Insights Manager and will collaborate with the onsite insights team to ensure work is delivered according to business team priorities and is of the highest quality.
Job Description
Core Responsibilities
Project Planning
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Collaborate with onsite insights team to prioritize work
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Identify research approach and methodology as part of research intake
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Proactively seek out and recommend new methodologies/analysis where needed
Research Execution
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Execute quantitative research studies and analyze raw data using a variety of market research tools
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Work with various internal databases to append data where needed
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Synthesize insights from a variety of secondary research sources
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Write, program and oversee survey fielding
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Ensure data quality throughout the entirety of research execution
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Ability to learn new data and insights platforms as needed
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Adhere to project timelines and regularly provide project updates to onsite insights team
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Effectively prioritizes tasks and projects from both a timing and a resources standpoint
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Manage and coordinate with research partners, ensuring processes are running efficiently
Reporting
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Create data focused slides for integration into insights decks
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Scope, build and maintain enterprise facing dashboards
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Pull additional data cuts when needed based on stakeholder and partner needs
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Access and work within tools
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Partner with other data reporting teams outside of CR&I, when applicable, to strengthen insights
Qualifications
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4.5+ years of custom research project experience, preferably on the market research supplier side
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Familiarity with a variety of market research methodologies, qualitative and quantitative, and their applications
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Proficiency with survey-analytics platforms
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Must be able to manage projects independently; be highly organized and detail-oriented
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Strong verbal and written communication skills
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Team player with the ability to build good rapport
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Strong PowerPoint and Excel skills
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Intellectually curious and inquisitive nature
Experience with the following tools and platforms is preferred:
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SPSS
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Tableau
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Decipher
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SQL
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MarketSight/ Qualtrics/ Suzy
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Rosetta
Employees at all levels are expected to:
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Understand our Operating Principles; make them the guidelines for how you do your job.
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Own the customer experience - think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
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Know your stuff - be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
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Win as a team - make big things happen by working together and being open to new ideas.
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Be an active part of the Net Promoter System - a way of working that brings more employee and customer feedback into the company - by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
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Drive results and growth.
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Respect and promote inclusion & diversity.
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Do what's right for each other, our customers, investors and our communities.
Disclaimer:
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This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
Decipher (Inactive), Looker Studio, Structured Query Language (SQL), Tableau (Software)
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's Degree
While possessing the stated degree is preferred, Comcast also may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.
Certifications (if applicable)
Relative Work Experience
5-7 Years
Comcast is proud to be an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.
