Twin Health
At Twin Health, we empower people to reverse, prevent and improve chronic metabolic diseases. Twin Health invented The Whole Body Digital Twin™ , a dynamic representation of each individual’s unique metabolism, built from thousands of data points collected daily via non-invasive sensors and self-reported preferences. The Whole Body Digital Twin delivers a new standard of care, empowering physicians and patients to make personalized data-driven decisions.
Working here
Our team is passionate, talented, and driven by our purpose to improve the health and happiness of our members. Our culture empowers each Twin to do what’s needed to create impact for our members, partners, and our company, and enjoy their experience at work. Twin Health was awarded Innovator of the Year by Employer Health Innovation Roundtable (EHIR) (out of 358 companies), named to the 2021 CB Insights Digital Health 150, and recognized by Built In's 2022 Best Places To Work Awards. Twin Health has the backing of leading venture capital funds including ICONIQ Growth, Sequoia, and Sofina, enabling us to scale services in the U.S. and globally and help solve the global chronic metabolic disease health crisis. We have recently announced broad and growing partnerships with premier employers, such as Blackstone and Berkshire Hathaway. We are building the company you always wished you worked for. Join us in revolutionizing healthcare and building the most impactful digital health company in the world!
Excited to join us and do your part in improving people’s health and happiness?
Work from Office: Chennai
Responsibilities:
- Plan, create, and manage paid ad campaigns on Google Ads and Facebook Ads.
- Optimize ad copy, images, and landing pages for better performance and ROI.
- Monitor and analyze key performance indicators (KPIs) to ensure the achievement of campaign objectives.
- Conduct keyword research, audience targeting, and bid optimization.
- Track and report on campaign performance, providing insights and recommendations for improvement.
- Collaborate with the design and content teams to develop ad creatives and strategies.
- Stay up-to-date with digital marketing trends, platform updates, and best practices for both Google and Facebook advertising.
- A/B testing to improve ad performance.
Requirements:
- 1-3 years of experience managing Google Ads and Facebook Ads campaigns.
- Strong understanding of paid search and paid social media strategies.
- Experience with Google Ads Manager and Facebook Business Manager.
- Proficiency in Google Analytics, Google Tag Manager, and other analytics platforms.
- Analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent written and verbal communication skills.
Top Skills
What We Do
Twin Health is a Precision Health platform combining IoT Sensors, Machine Learning, and Medical Science to reverse chronic diseases like diabetes and improve human metabolic health. We have achieved groundbreaking medical results for chronic disease reversal (12 papers published in top medical journals) using our patent-pending Whole Body Digital Twin technology (5 patents pending), which analyzes complex biosignals from wearable sensors, predicts metabolic outcomes using ML, and recommends highly-personalized treatments based on the metabolic profile of each patient.
Our interdisciplinary team consists of engineers, scientists, and medical doctors who collaborate closely to develop our Digital Twin technologies and deliver exceptional health outcomes. We launched our product in 2018 with an initial focus on diabetes; doctors and coaches use our IoT- and ML-based software platform to improve the health of diabetic patients every day.
Twin was founded by experienced entrepreneurs with experience building software platforms used by more than 100 million devices around the world. We are backed by Sequoia Capital and other top VCs.
Why Work With Us
Twin is a mission-driven company; we all focus on reversing chronic diseases and keeping people healthy for life.
We always start with health outcomes, developing innovative technologies and product features to achieve the biggest health improvements in the most people. At Twin, you'd get a chance to fundamentally improve people's lives everyday.
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