About the COOL company
At the COOL company, we believe in creating a win-win environment where everyone benefits. We are committed to ensuring users, publishers, franchisees, and advertisers all have a better experience and achieve more than they ever thought possible through our innovation, advanced AI, groundbreaking advertising technology, and teams of inspired experts. Our every move, expansion, acquisition, and upgrade is done to provide that better experience for an ever-growing list of satisfied clients and users all over the world.
COOL Media products under the COOL company include DCO & Creative Automation, a data-driven, creative ad server capable of personalizing, automating, measuring, and optimizing digital ads and placements for advertisers; Franchise & Multi-Location, a complete advertising management platform for franchise and network businesses; Media & Attribution, a managed service solution for agencies and brands to reach and measure audiences; Publisher Experiences, a premier SSP and engagement platform for publishers; and Supply-Side Platform, delivering website and app publishers everything they need to maximize their ad revenue.
Coming soon in 2026, COOL AI is a next-generation advertising platform that builds, buys, and optimizes digital ad campaigns faster and smarter using AI. It automates every step of the media journey—from generating ad creatives to launching campaigns and optimizing performance across channels like Google and Facebook. With no agency fees or waiting, COOL AI helps brands maximize ROI through data-driven strategy, automated creative generation, and real-time performance measurement.
Collectively, the COOL company reaches over 350 million consumers monthly across their network of premium publishers and advertisers, including Disney, Hyundai, Air France, Kohler, Suzuki, Acer, Pearle Vision, Trek, Brita, Viking Cruises, MLB, Playmaker, Blitz, Evolve Media, and more. Under the former umbrella of Insticator, the COOL company is a proud 7x recipient of the Inc 5000 list of America's fastest-growing private companies, a 2x recipient of Deloitte's Fast 500, recognized on Crain's New York Fast 50 list, recognized by Digiday's Digiday Media Awards as a company working to modernize digital media, and awarded as one of AdWeek's Top 10 Fastest Growing Solution Providers globally.
Our Core Values
At the COOL company, we believe in being C.O.O.L.:
Creative - we look to find solutions that others can’t and new ways of doing things that are smarter, faster, better and more efficient.
Open-minded - we’re always evolving and keep an open mind as to new ways of doing things, new solutions and new processes that can help us.
Optimistic - The glass is always half full :) as a growing tech startup we’re always faced with new challenges, we overcome them because we see them as opportunities.
Leaders - We look for drivers, people who like to set the pace of the organization, who don’t simply go with the flow, you’re setting a fast impact pace and holding others to it. We look for speed, impact, and setting the industry benchmark.
We creatively integrate new elements in innovative combinations, fueled by our optimism to drive success. Our open-mindedness allows us to embrace new ideas and approaches, empowering us to lead our industry through bold initiatives. That’s the attitude we bring to work with us every day, and it’s what we expect from everyone who works here.
That’s just part of the values that drive us to greatness. We also believe in this trio of truths that inform every decision we make and everything we do:
- Sleeves Up: At the COOL company, we provide you with the autonomy and creativity needed to own your role. We encourage iteration where necessary so that you can drive massive impact.
- 100% Viewability: the COOL company is passionate about open feedback at all levels of the company. This allows us to fail fast, create in real-time, and build an open company culture.
- Be Defiantly Great: We're defiant, and that's in our blood. Challenging the status quo is a central part of who we are. We're capable of much more than what others deem impossible.
Job Summary:
The Finance Associate will prepare and maintain financial records to track the organization's assets, liabilities, profit and loss, tax liabilities, and other related financial activities. This is a startup-style role. Things move fast, can be chaotic at times, and not everything is perfectly documented. We’re looking for someone who’s comfortable figuring things out, taking ownership, and operating with limited structure.
Duties/Responsibilities:
- Performs general cost accounting and other related duties for the organization.
- Codes invoices, sets up new accounts, reconciles accounts, and closes the monthly books.
- Process Publisher/Customer payments per company guidelines.
- Create monthly invoicing for Publishers and apply payments on a monthly basis.
- Respond to payment inquiries raised by Publishers or the COOL company staff.
- Calculate commissions and bonuses for Sales and Account Managers on a quarterly basis.
- Assist with the processing of employee salaries and contractor payments.
- Reconciles cash disbursement accounts, payroll, customer accounts, and other financial accounts; manages accounts receivable collections.
- Verifies and/or completes payment of invoices associated with accounts payable and ensures payments are charged to the appropriate accounts (vendors, expense reports, etc.)
- Assist the CFO and Director of Finance on ad hoc projects as needed.
- Performs other related duties as assigned.
Required Skills/Abilities:
- Excellent verbal and written communication skills.
- Knowledge of general financial accounting and cost accounting.
- Understanding of and the ability to adhere to generally accepted accounting principles.
- Proficient with QuickBooks Online and Xero.
- Proficient in Google Office Suite or Microsoft Office products..
- Familiarity with, but not required, Bill.Com, Tally, and Tradeshift.
Education and Experience:
- Bachelor's degree in Accounting, or related field, required.
- At least 4-5 years of related experience required.
Cultural Competencies
- Must be able to work primarily between the hours of 9:30 AM - 6:30 PM ET
- Must have a player/coach mentality, willing to both execute and lead
- Ability to juggle multiple projects concurrently and set and meet deadlines
- Skilled at receiving and providing direct feedback
- Collaborative mindset and great teamwork skills
- Entrepreneurial & adaptable; great learning skills
- Curious, research-minded, data-informed
- Able to search for possible solutions and apply them
- Creative confidence
- Proactive communicator
- A sense of humor and a love of online culture
- Thrives in a start-up culture
