India Corporate Communications Manager

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What We'll Bring:

The India Corporate Communications Manager is responsible for positioning TransUnion as a global information and insights company that makes trust possible in global commerce, and an employer of choice. Taking a ‘one TU approach’ in India, it combines both TransUnion INDAS and the GCCI (Chennai, Bengaluru, Hyderabad, Pune and Mumbai) and will lead all internal and external communications activity, which includes but isn’t limited to proactive PR, crisis/incident work, internal communications and priority client communications that impact our corporate reputation. The role will be responsible for close collaboration and alignment with the Corporate Affairs and Communications representatives of our TransUnion CIBIL business.
This role is responsible for unifying activity and ensuring consistency of message. Aligned to the TU global operating model and matrix structure, the role will report to the Director of Internal Communications — Global Markets and has a dotted line to the Senior Director of Corporate Communications in Europe, India and Asia.
The role includes being the most senior point of contact for Executives and Directors in both TransUnion INDAS and GCCI. It will need to navigate the unique features and stakeholders of the India market and the two entities in India while ensuring alignment with our communications partners at TransUnion CIBIL.
This role is integral to telling our story in region and has line management responsibility for direct reports across internal and external comms disciplines. This India Corporate Communications Manager is also able to draw on shared International and Enterprise-level resources – these include but aren’t limited to writers, designers, social media experts, additional agencies, crisis communications and executive communication teams.
This role will also work closely with the Senior Director of Corporate Communications in Europe, India and Asia (who also has dotted line responsibility for the India Corporate Communications Manager in region).
The role works with the wider International / Enterprise teams (Corporate Affairs & Communications, Marketing, Brand Marketing and HR) to leverage and integrate Enterprise best practices and standards.

What You'll Bring:

Core Accountabilities / Responsibilities:

• Develop and maintain TransUnion’s corporate communications strategy (internal and external) for our TransUnion INDAS and GCCI entities (taking a ‘one TU approach’)
• Ensure alignment to wider International and Enterprise frameworks/processes
• Responsible for priority client communications (INDAS) that impact our corporate reputation
• In region strategic corporate communications counsel (to both our in-region exec but also to our global Corporate Affairs and Communications team)
• Sets annual goals and targets aligned to wider stakeholders and team / global reporting requirements (i.e. Corp Affairs and Comms, and Marketing) ensuring an integrated approach to all activity
• Plan and coordinate activity around key topics and issues, bringing together business-wide campaigns that focus on regulatory and industry specific change. Ensure SLAs and other dependencies are managed and understood
• Oversee internal campaigns to build the GCC brand with internal stakeholders, highlighting its value proposition, success stories and use cases. Work with the GCCA leadership team to identify content in support of this.
• Support wider research (product and service) PR work
• Oversee TransUnion’s PR agency in region and other suppliers as required for specific projects, etc.
• Liaise closely with in-region TransUnion INDAS and GCCI stakeholders to ensure program alignment and a wider joined-up approach to reputation management
• Identify and coach on best practice interview procedure/technique with key senior spokespeople for corporate media opportunities (liaising with our global media trainer where required)
• Develop talent, providing coaching to direct reports and mentoring support across wider Corporate Affairs and Communications function
• Capacity plan and prioritize activity across entire corporate communications program in region as required
• Evolve KPI reporting and evaluation metrics in region and internationally as required (ensuring activity aligned to achieving wider strategic business goals)
• Maintain core materials necessary for the delivery of the ongoing corporate program (e.g. overall strategy, tactical / activity planners, key message and briefing documents, issues trackers, etc. across Marketing and Corporate Affairs and Comms requirements)
• Strong media awareness – opportunity spotting and providing insight to the wider business are key to this role (develop wider insight and feedback tools, including enhanced competitor tracking) + proactive and reactive press office activity as required
• Enhance and build greater capabilities for our internal communications activity in region (helping bring our business entities and regions closer together)
• Be a key member of the crisis/incident communications team/DIRT (Data Incident Response Team)
• Advise on wider related communication matters (speeches/events etc.) and provide ad-hoc ‘consultancy’ advice directly to senior team and wider functions as required
• Enable wider internal and external stakeholder outreach as required, facilitating wider knowledge sharing and coordination for key initiatives
• Develop annual strategic communication plans that ensure key messaging, positioning and measurable objectives are all in alignment with overall Global and assigned business unit goals
• Build productive relationships and identify compelling stories and activity to showcase our employer of choice status. You’ll support your team in bringing employee stories to life in an engaging and compelling way (across all communication channels and disciplines)
• Develop compelling content and ensure optimal delivery – this may include but not limited to email messages, intranet stories, presentations, website content, by-line articles, video, talking points, Q&A, social media, digital signage, press releases, media statements and more
• Oversee/support end-to-end event management of internal corporate events (including town halls) and external branding events such as conferences, workshops, hosting meetings etc.
• Use a strong analytical background to measure program response, impact and overall project-specific ROI
• Oversee/manage projects from start to finish, including strategic direction, creative, execution and measurement

Impact You'll Make:

Required Skills / Qualifications / Experience:

• Strong stakeholder and team management
• Advanced collaboration and relationship building
• Quick assimilation of complicated and technical information
• Highly developed creativity
• Highly analytical and numerate
• Ability to multi-task
• Communication and influence
• Wider horizon planning
• Strong media knowledge
• Strong attention to detail
• Self-starter — excellent prioritization and organization skills
• Creativity, flexibility and initiative
• A high degree of diplomacy and discretion
• Advanced project management
• Wider experience of combined campaigning (especially in relation to public affairs, marketing, internal communications and employer branding)
• Knowledge of wider marketing disciplines (including social media)
• Knowledge/experience of internal comms best practice
• Degree educated and relevant professional training

Additional information:

The ideal candidate will have a strong attention to detail and the ability to simultaneously manage multiple streams of work. The candidate should be a passionate communicator who is eager to create deliverables whilst also operating at a strategic level.

This is a hybrid position and involves regular performance of job responsibilities virtually as well as in-person at an assigned TU office location for a minimum of two days a week.

TransUnion Job Title

Manager I, Corporate Affairs and Communications