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Role Overview
We are seeking a proactive and detail-oriented Lead Generation Specialist to spearhead our outreach efforts targeting mobile application developers and companies. The ideal candidate will be adept at researching mobile apps, extracting relevant contact information, and initiating
contact via email to pitch our services. This role is pivotal in expanding our client base and driving business growth.
Key Responsibilities
• Research and identify potential leads through online sources, directories, social platforms, etc.
• Collect and verify accurate contact information for decision-makers
• Initiate cold email campaigns and other forms of outreach
• Qualify leads based on provided criteria
• Manage and track leads in spreadsheets or CRM systems
• Collaborate with the sales team to hand off high-potential prospects
• Continuously improve outreach strategy based on performance metrics
Qualifications
• Prior experience in lead generation, prospecting, or sales outreach
• Strong written communication skills in English
• Familiarity with tools like LinkedIn, Hunter.io, Apollo, or similar
• Basic understanding of sales funnels and outreach best practices
• Ability to manage your time independently and meet targets
• Highly organized and detail-oriented
Nice to Have
• Experience with cold email tools (e.g., Instantly, Snov.io, Mailshake)
• Familiarity with CRM systems (e.g., HubSpot, Zoho, Pipedrive)
• Ability to analyze lead generation data and suggest improvements
• B2B or SaaS lead generation experience
