Marketing Operations Analyst - India

Private markets are one of the largest, most complex, and most underserved corners of global finance. Our mission at Juniper Square is to unlock their full potential. We’re the Operations Partner trusted by 2,300+ GPs, unifying technology, data, and fund administration services into a single platform that helps GPs move faster, make better decisions, and scale with precision. With $300B+ under administration and 700,000+ LPs on platform, we’ve built the scale to match our ambition. And with JunieAI, our purpose-built AI platform, we’re reimagining how private markets operate, embedding intelligence across every workflow. Founder-led since 2014, backed by $350M+ in funding, and now 1,000+ employees strong, we’re building a company designed to shape the future of private markets for decades to come.

Our culture is built for people who want to do ambitious, meaningful work alongside exceptionally talented teammates. We think like owners, move with urgency, and take pride in solving hard problems that truly matter to our customers and the future of private markets. We believe the best ideas come from open debate, deep collaboration, and diverse perspectives, which is why we believe transparency is the default and feedback makes us stronger. If you’re energized by high standards, rapid growth, and the opportunity to help define a category at a pivotal moment, come join us!

Juniper Square offers employees a variety of ways to work, ranging from a fully remote experience to working full-time in one of our physical offices. We invest heavily in digital-first operations, allowing our teams to collaborate effectively across 27 U.S. states, 2 Canadian Provinces, India, Luxembourg, and England. We also have physical offices in San Francisco, New York City, Mumbai and Bangalore for employees who prefer to work in an office some or all of the time.

We're seeking an experienced Marketing Operations professional to join our Revenue Operations team. This role is for a strategic, hands-on professional who can take full ownership of projects. You will be the subject matter expert for all things MarTech (including Salesforce and Marketo), helping the Marketing team implement robust processes and operate efficiently. We're looking for someone who can translate complex data into clear insights, consult with leadership on best practices, and leverage emerging technologies like AI to improve our operations.
Should be comfortable working in US East Coast hours (7:30 PM to 3:30 AM IST)

• Marketing Technology Stack Management:

  • Administer, implement, and troubleshoot our marketing technology stack (Marketo, Salesforce, Google Ads, Qualified, etc).

  • Find improvement opportunities for marketing efficiency and effectiveness across the buyer’s journey.

  • Ensure seamless automation, integration, data integrity, and workflows.

  • Manage relationships with marketing technology vendors, monitor vendor performance, and identify opportunities for new technology.

• Project Management:

  • Serve as the primary point of contact for operational requests, translating business needs into technical requirements as needed, managing project plans, and ensuring timely delivery.

  • Write clear business requirements and keep process and system documents up to date.

  • Proactively share priorities, progress, risks, and escalations early to keep stakeholders aligned.

  • Manage consultant relationships and projects, and occasional special initiatives.

• Data Management and Insights:

  • Ensure data accuracy and accessibility across all marketing systems.

  • Develop and implement data management processes (ie. attribution, lead routing and scoring, program automation, database enrichment, and optimizing backend data infrastructure).

  • Provide actionable, data-driven insights to leadership and stakeholders that inform strategic decisions and optimize marketing spend.

  • Develop and implement best practices for data management and hygiene in Marketo and other systems to ensure GDPR compliance.

• Process Optimization and Automation:

  • Streamline marketing processes to maximize efficiency, including lead generation, nurturing, and campaign execution.

  • Own lead management (lead lifecycle, enrichment, quality, privacy, marketability, matching, scoring, routing, and conversion rate optimization).

  • Automate repetitive tasks and workflows to free up time for strategic initiatives.

• Cross-Functional Collaboration:

  • Collaborate closely with marketing, sales, and other teams to align on marketing goals and strategies.

  • Partner with technical teams to integrate systems and resolve issues quickly.

• 3 to 4 years of experience in B2B SaaS marketing operations, configuring systems and workflows to support demand generation, ABM, marketing automation, and attribution.

• 2+ years of experience with marketing automation platforms with a focus on MAP to CRM integrations regarding lead workflows.

• Proficiency with Marketo (advanced knowledge) and Salesforce (proficient knowledge).

• Familiarity with AI-powered enrichment and data tools such as ZoomInfo, Clay, or Apollo. Experience with Qualified, LeanData, or Google Marketing Platform is a plus.

• AI fluency at a working proficiency level — must be comfortable leveraging Claude Cowork to automate workflows, analyze data, and solve operational problems.

• Ability to independently identify process gaps, problem-solve, and build solutions without a fully defined playbook.

• Excellent written and verbal communication skills, able to explain complex technical issues and solutions to guide strategy and align teams.

• Proven experience managing multiple cross-functional projects, with the ability to prioritize, align stakeholders, and meet deadlines with high-quality delivery.

• Experience with various models for measuring marketing impact and creativity to find the right metrics to ensure our efforts are driving results.

• Proficiency with advanced data functions in Microsoft Excel.