The Product Manager will oversee brand management, achieve sales targets, conduct market analysis, collaborate with cross-functional teams, and design brand strategies. Key responsibilities include managing campaigns, analyzing market conditions, and engaging with the sales team to ensure effective execution of strategies.
JOB DESCRIPTION:
JOB DESCRIPTION
Job Title:
Product Manager (Grade/Band : 2B)
Location/Site:
Mumbai
Department/Division/ Unit:
As per vacancy / requirement
REPORTING RELATIONSHIPS:
Reports To:
Associate Director
Supervises:
None
JOB DUTIES/ RESPONSIBILITIES/ ACCOUNTABILITIES:
- Independently handles brand management responsibility for allocated brands
- Achieve top-line, market share and bottom-line targets for the brands assigned
- Work effectively with creative agencies as partners, to develop differentiated and impactful brand campaigns
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force
- Analyze market conditions and forecast sales on a regular basis
- Monitor ROI on brand strategies
- Monitor competitor activities
- Conduct research as per the brand need (analyze customer behavior, perception- attribute mapping, etc.) and design strategies accordingly. Undertake feasibility analysis/ market research for new opportunities.
- Develop and implement Annual Operating Plan for brand portfolio
- Undertake fieldwork to capture insights
- Effectively collaborate with sales team and cross functional stakeholders for buy-in of strategies to internal customers and ensure strong implementation of designed strategies
- Actively drive engagement with sales team - conduct CSM and other sales meetings to drive excitement.
- Ensure quality and timely delivery/execution of campaign collaterals/inputs/activities to field force.
- Effectively coordinate with other functional areas within organization e.g. Medical, Training, Promo team, Supply Chain, Finance etc.
JOB SPECIFICATIONS:
Skill, Education, Experience
Education:
- Graduate in Science / Pharmacy.
- MBA/PGDBA in Sales and Marketing from top B school (tier 1 at least)
Experience:
- Pharmaceutical Product Management experience of 3 years (preferably in MNC) as brand manager
- Exposure to managing Key Accounts / dealing with Key Opinion Leaders
- Experience in managing new launches preferable
Skill:
- Excellent Communication Skills
- Functional & Technical Knowledge on therapy areas owned and other therapies in the division
- Demonstrates creativity, innovation and drive for results.
- Ability to influence, lead and work with cross functional teams
- Analytical skills and good Financial Acumen
- Strategic thinking, Problem solving and decision making skills
- Planning and organizing skills for short term and long term.
- Time management and multi-tasking skills
The base pay for this position is
N/A
In specific locations, the pay range may vary from the range posted.
JOB FAMILY:Product Management
DIVISION:EPD Established Pharma
LOCATION:India > Mumbai : BKC Building
ADDITIONAL LOCATIONS:
WORK SHIFT:Standard
TRAVEL:Yes, 25 % of the Time
MEDICAL SURVEILLANCE:Not Applicable
SIGNIFICANT WORK ACTIVITIES:Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)
Similar Jobs
Be an Early Applicant
The Group Product Manager will implement marketing and sales strategies for complex products/services. Responsibilities include conducting market research, overseeing product development, launching new products, monitoring sales performance, and adapting strategies based on market trends and customer feedback.
Be an Early Applicant
The Group Product Manager is responsible for implementing marketing and sales strategies for complex products, conducting market research, managing product development, launching new products, and overseeing advertising campaigns while monitoring sales performance and market trends.
The Product Manager will analyze market trends and consumer behavior to identify opportunities for products and services. This role involves compiling data on product performance, sales volumes, and customer feedback to enable product enhancements and improve sales performance.
What you need to know about the Chennai Tech Scene
To locals, it's no secret that South India is leading the charge in big data infrastructure. While the environmental impact of data centers has long been a concern, emerging hubs like Chennai are favored by companies seeking ready access to renewable energy resources, which provide more sustainable and cost-effective solutions. As a result, Chennai, along with neighboring Bengaluru and Hyderabad, is poised for significant growth, with a projected 65 percent increase in data center capacity over the next decade.
