HighLevel
Software Development Engineer III - Full Stack Development (Social Planner)
Be an Early Applicant
As a Software Development Engineer III, you will build scalable web applications, APIs, optimize system performance, and collaborate with cross-functional teams to enhance the Social Planner platform.
About Us
HighLevel is an AI powered, all-in-one white-label sales & marketing platform that empowers agencies, entrepreneurs, and businesses to elevate their digital presence and drive growth. We are proud to support a global and growing community of over 1 million businesses, comprised of agencies, consultants, and businesses of all sizes and industries. HighLevel empowers users with all the tools needed to capture, nurture, and close new leads into repeat customers. As of mid 2025, HighLevel processes over 4 billion API hits and handles more than 2.5 billion message events every day. Our platform manages over 470 terabytes of data distributed across five databases, operates with a network of over 250 microservices, and supports over 1 million hostnames.
Our People
With over 1,500 team members across 15+ countries, we operate in a global, remote-first environment. We are building more than software; we are building a global community rooted in creativity, collaboration, and impact. We take pride in cultivating a culture where innovation thrives, ideas are celebrated, and people come first, no matter where they call home.
Our Impact
As of mid 2025, our platform powers over 1.5 billion messages, helps generate over 200 million leads, and facilitates over 20 million conversations for the more than 1 million businesses we serve each month. Behind those numbers are real people growing their companies, connecting with customers, and making their mark - and we get to help make that happen.
Learn more about us on our YouTube Channel or Blog Posts
About the Team:
The Social Planner team is a dedicated product group within HighLevel’s Leadgen organization, focused on delivering a seamless social media management experience. We empower agencies and businesses to create, schedule, and manage posts across multiple platforms, while also providing automation, analytics, and engagement tools.
Our primary objectives are to drive Social Planner adoption, improve feature retention, and maximize user engagement by making social publishing effortless and impactful.
We are responsible for:
Post Publishing & Scheduling We enable agencies to publish and schedule posts across major social platforms, ensuring timely and consistent content delivery.
Post Automation We support advanced publishing workflows, including CSV uploads, RSS-to-post, Review Posts, Category Queues, and Recurring Queues—giving agencies full flexibility to manage content at scale.
Engagement & Insights Through Social Statistics, Comment Management, and Social Listening, we provide agencies with deep insights into performance and engagement, enabling data-driven content strategies.
Best Time to Post We surface AI-driven recommendations on when to post for maximum reach and engagement, helping agencies optimize their content strategy.
Multi-Platform Integration We currently support integrations with 9 major platforms—Google Business Profile, Facebook, Instagram, LinkedIn, TikTok, YouTube, Pinterest, Threads, and Bluesky—along with HighLevel’s internal Community product.
🌍 Scale & Reach:
1.6M+ social accounts connected to HighLevel through Social Planner
2,000+ new accounts added daily
22.6M posts published this year alone
100K+ posts published daily through our platform
This scale demonstrates Social Planner’s critical role in powering social presence for agencies worldwide.
About the Role:
We are looking for an experienced software engineer with strong technical and communication skills who has developed full stack web apps, created solid APIs and beautiful interfaces for consuming them in user friendly apps. Focusing on details and well written self documented code are essential for this position. You can expect to collaborate with a solid team of designers, product managers, developers and testers on a daily basis. You must be experienced in building highly scalable and resilient systems that can meet our customer needs.
Responsibilities
- Improve and create new lead capture domain models.
- Build backend & Frontend API features and architecture.
- Work cross-functionally across our platform, experience, integrations, payments and marketplace teams.
- Drive performance through benchmarking and optimization
- Work with a wide range of systems, processes, and technologies to own and solve problems from end to end
- Collaborate closely with our leadership team including engineers, designers, and product managers to build new features and products
- Uphold high engineering standards and bring consistency to the many codebases and systems you will encounter.
- Work on 1 to 2 products.
- Create and improve lead capture tools like funnels, websites, forms, surveys, social media
- Architect and build backend & Frontend APIs and features
Your Core Skills
- 4+ years of experience in a full-stack environment.
- Develop and maintain a highly scalable email builder web App, enabling customers to send ~30 million emails per day. Manage email statistics and integrate with internal teams leveraging email builder templates.
- Scale and optimize our countdown timer, used across emails, websites, and funnels, with more than 300K daily views. Design and develop Brand Board, a tool that helps customers build and integrate their brand identity seamlessly across the platform. Optimize application performance and scalability using modern development practices.
- Troubleshoot, debug, and implement improvements to existing systems.
- Proficient with various programming languages and tools such as but not limited to Javascript, TypeScript, Vue.js, NodeJS, and GraphQL Must be able to work with a team and collaborate remotely.
- You have an entrepreneurial mindset, are eager to take on different roles when necessary and know how to navigate a start-up environment. You are fulfilled by being a generalist working on both the frontend, backend, and anything it takes to solve problems and delight users and take pride in working on projects involving a variety of technologies and systems.
- Ability to stitch together many different services and processes together, even if you have not worked with them before.
- Hold a great deal of empathy for your team and users, you are a steward of crafting great experiences.
- Have great communication skills and can thrive in a highly collaborative environment when working cross-functionally with many stakeholders.
- Driven by product quality, and innately know how to balance trade-offs with time to launch new features.
- A keen eye for design and love to think about user flows and user experiences. Must have experience with HTML5 and CSS3
EEO Statement:
The company is an Equal Opportunity Employer. As an employer subject to affirmative action regulations, we invite you to voluntarily provide the following demographic information. This information is used solely for compliance with government recordkeeping, reporting, and other legal requirements. Providing this information is voluntary and refusal to do so will not affect your application status. This data will be kept separate from your application and will not be used in the hiring decision.
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Top Skills
CSS3
GraphQL
HTML5
JavaScript
Node.js
Typescript
Vue
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