Design, develop, test, and publish personalized customer journeys using Adobe Journey Optimizer. Manage journey lifecycle, perform audience discovery, validation, and activation in Adobe Experience Platform, configure events, use Query Services, ensure data quality and mapping, support campaign execution and optimization, and troubleshoot issues before production.
Company Description
👋🏼We're Nagarro.
We are a Digital Product Engineering company that is scaling in a big way! We build products, services, and experiences that inspire, excite, and delight. We work at scale — across all devices and digital mediums, and our people exist everywhere in the world (17500+ experts across 36 countries, to be exact). Our work culture is dynamic and non-hierarchical. We're looking for great new colleagues. That's where you come in!
Job DescriptionRequirements:
- Experience : 5.5+ Years
- Hands-on experience working with Adobe Journey Optimizer (AJO).
- Strong working knowledge of Adobe Experience Platform (AEP).
- Experience in audience creation, evaluation, testing, and activation.
- Knowledge of AEP schemas, datasets, and Query Services.
- Experience in creating and managing events for customer journeys.
- Good understanding of customer journey orchestration and campaign management principles.
- Ability to test, troubleshoot, and validate journeys and audiences before production release.
- Experience working with cross-channel campaigns such as email, push notifications, and SMS is preferred.
- Familiarity with data governance, consent management, and best practices in AEP is desirable.
- Strong analytical, problem-solving, and collaboration skills.
- Ability to work effectively with marketing, data, and technical stakeholders.
Responsibilities:
- Design, develop, test, and publish personalized customer journeys using Adobe Journey Optimizer (AJO).
- Manage the complete journey lifecycle from requirement understanding to production deployment.
- Perform audience discovery, evaluation, validation, and activation within Adobe Experience Platform (AEP).
- Test and validate audiences to ensure readiness and accuracy prior to activation.
- Configure and manage events required for real-time journey execution.
- Use Query Services to analyze, validate, and manage event and customer data.
- Ensure correct data mapping and event availability within AJO journeys.
- Support campaign planning, execution, and optimization activities.
- Monitor journey and campaign performance and recommend improvements.
- Work with AEP schemas and datasets to ensure data quality and readiness for activation.
- Support data ingestion and audience activation processes within AEP.
- Collaborate with marketing, analytics, and technical teams to deliver effective cross-channel campaigns.
- Troubleshoot journey, audience, and event-related issues prior to production releases.
Bachelor’s or master’s degree in computer science, Information Technology, or a related field.
Top Skills
Adobe Journey Optimizer (Ajo),Adobe Experience Platform (Aep),Query Services,Aep Schemas,Datasets,Email,Push Notifications,Sms
Nagarro Chennai, Tamil Nadu, IND Office
AWFIS, 111, Rajiv Gandhi Road, Old Mahabalipuram Road, Kottiwakkam Village, OMR India, Chennai, India, 600041
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