The Vice President of Sales and Marketing will develop strategic sales plans, manage the sales team, oversee marketing campaigns, and collaborate across functions to achieve business objectives.
InnovaCare Services Company, LLCKey Responsibilities:
Sales Leadership:
- Develop and implement strategic sales plans to achieve corporate objectives.
- Lead, mentor, and manage the sales team to meet and exceed revenue targets.
- Identify new market opportunities and customer segments.
- Build and maintain strong relationships with key clients and partners.
- Analyze sales performance metrics and adjust strategies as needed.
Marketing Strategy:
- Oversee the development and execution of integrated marketing campaigns.
- Ensure brand consistency across all channels and touchpoints.
- Lead market research and competitive analysis to inform strategy.
- Manage digital marketing, content creation, public relations, and events.
- Collaborate with product and customer success teams to align messaging and positioning.
Cross-Functional Collaboration:
- Work closely with the executive team to align sales and marketing goals with overall business objectives.
- Partner with finance to develop budgets, forecasts, and ROI analysis.
- Support product development with market insights and customer feedback.
- Bachelor’s degree in Business, Marketing, or related field (MBA preferred).
- 10+ years of progressive experience in sales and marketing leadership roles.
- Proven track record of driving revenue growth and market expansion.
- Strong leadership, communication, and interpersonal skills.
- Experience with CRM systems, marketing automation tools, and data analytics.
- Strategic thinker with a hands-on approach.
- Strategic Planning & Execution
- Team Leadership & Development
- Customer-Centric Mindset
- Data-Driven Decision Making
- Innovation & Creativity
- Negotiation & Influence
Top Skills
Crm Systems
Data Analytics
Marketing Automation Tools
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