Content Writer

Company Description

Established in 1986, Sutherland is a global provider of business process and technology management services offering an integrated portfolio of analytics-driven back-office and customer facing solutions that support the entire customer lifecycle.

As a process transformation company, Sutherland rethinks and rebuilds processes for the digital age by combining the speed and insight of design thinking with the scale and accuracy of data analytics. We have been helping customers across industries from financial services to healthcare, achieve greater agility through transformed and automated customer experiences for over 30+ years.

Headquartered in Rochester, N.Y., Sutherland employs thousands of professionals spanning 19 countries around the world. To learn more, please visit us at www.sutherlandglobal.com

Job Description

Are you a creative, passionate, and directed writer of technology? Does storytelling excite you? Are you looking to create a lasting impact with the power of your written word? Then you have reached the right place!

As a Content Writing Manager at Sutherland, you will play a pivotal role in shaping our brand's voice and driving awareness and interest in our product offerings. You will collaborate closely with our marketing and product teams to craft high-impact content that educates, informs, and inspires our target audience.

Responsibilities:

• Content Creation: Develop compelling, user-centric content that highlights the features, benefits, and use cases of our products and platforms.
• Product Messaging: Collaborate with product managers and marketing teams to refine product messaging and positioning.
• Audience Understanding: Deeply understand our target audience and create content that resonates with their needs and pain points.
• SEO Optimization: Optimize content for search engines to improve product discoverability and drive organic traffic.
• Multimedia Content: Create multimedia content such as video scripts and infographics.
• Content Calendar: Manage and adhere to a content calendar to ensure timely delivery of product-related content.
• Content Strategy: Create, optimize and manage the content strategy of the products.

Qualifications

To succeed in this position, you must:

• Bachelor's degree in English, Journalism, Marketing, or a related field (or equivalent experience).
• Having experience of 9 to 12 Years
• Proven experience as a content writer with a portfolio showcasing product-focused content.
• Excellent writing, editing, and proofreading skills and familiarity with SEO best practices.
• Strong ability to translate technical product information into user-friendly content.
• Highly creative and understands business.
• Collaborative mindset and the ability to work effectively with cross-functional teams.
• Proficiency in using content management systems (CMS) and digital marketing tools is a plus.

Additional Information

All your information will be kept confidential according to EEO guidelines.