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Demand Generation Enablement Manager

Job Posted 13 Days Ago Posted 13 Days Ago
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Chennai, Tamil Nadu
Mid level
Chennai, Tamil Nadu
Mid level
The Demand Generation Enablement Manager drives productivity and effectiveness for Demand Gen and BDR teams through training, performance analysis, and cross-functional collaboration.
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Genesys empowers organizations of all sizes to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, organizations can accelerate growth by delivering empathetic, personalized experiences at scale to drive customer loyalty, workforce engagement, efficiency and operational improvements.

We employ more than 6,000 people across the globe who embrace empathy and cultivate collaboration to succeed. And, while we offer great benefits and perks like larger tech companies, our employees have the independence to make a larger impact on the company and take ownership of their work. Join the team and create the future of customer experience together.

Job Title: Demand Generation Enablement Manager
Location: India

About the Role:

Drive the productivity and effectiveness of our Demand Gen and Business Development Representatives (BDRs) across the APAC region. This includes onboarding, training, enablement, performance analysis, and operational support. You'll be the go-to person for all things related to demand gen training, and enablement, working closely with demand gen leadership and cross-functional teams to ensure their success.

Key Responsibilities:

  • Onboarding & Training: Deliver comprehensive onboarding programs for new Tier 1 BDR hires. Maintain training materials tailored to the APAC region. Facilitate ongoing training initiatives. Collaborate with global onboarding lead to ensure consistency.
  • Performance & Enablement: Analyse demand gen performance data to identify trends and areas for improvement. Develop and implement enablement programs to address skill gaps. Assist with role-play strategy and huddles. Collaborate with BDR managers to provide feedback and coaching.
  • Content & Messaging: Collaborate with Marketing to ensure alignment with regional campaigns. Maintain a library of sales collateral.
  • Reporting & Communication: Generate regular reports on demand gen enablement performance. Communicate updates to the APAC demand gen team. Liaise with the global enablement team for best practices and resources.

Required Qualifications:

  • 3+ years in a demand gen, BDR or sales enablement role, with 1+ year in APAC.
  • Deep understanding of demand generation, BDR role and sales development.
  • Experience with sales engagement platforms (e.g., SalesLoft, Outreach) and CRM systems (e.g., Salesforce).
  • Excellent communication, presentation, and interpersonal skills.
  • Strong analytical and problem-solving skills.
  • Ability to work independently and as part of a team.  
  • Strong project management and organizational skills.
  • Bachelor's degree in a related field.

Additional Requirements:

  • Experience in the technology industry.
  • Familiarity with MEDDPIC, Challenger Sale, or other sales methodologies.
  • Experience with social selling and digital collaboration tools.
  • Japanese language proficiency is a plus.

If a Genesys employee referred you, please use the link they sent you to apply.

About Genesys:

Genesys empowers more than 8,000 organizations in over 100 countries to improve loyalty and business outcomes by creating the best experiences for their customers and employees. Through Genesys Cloud, the AI-powered Experience Orchestration platform, Genesys delivers the future of CX to organizations of all sizes so they can provide empathetic, personalized experience at scale. As the trusted platform that is born in the cloud, Genesys Cloud helps organizations accelerate growth by enabling them to differentiate with the right customer experience at the right time, while driving stronger workforce engagement, efficiency and operational improvements. Visit www.genesys.com.

Reasonable Accommodations:

If you require a reasonable accommodation to complete any part of the application process or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you or someone you know may reach out to HR@genesys.com. You can expect a response from someone within 24-48 hours. To ensure we set you up with the best reasonable accommodation, please provide them the following information: first and last name, country of residence, the job ID(s) or (titles) of the positions you would like to apply, and the specific reasonable accommodation(s) or modification(s) you are requesting.

 

This email is designed to assist job seekers who seek reasonable accommodation for the application process. Messages sent for non-accommodation-related issues, such as following up on an application or submitting a resume, may not receive a response.

Genesys is an equal opportunity employer committed to equity in the workplace. We evaluate qualified applicants without regard to race, color, age, religion, sex, sexual orientation, gender identity or expression, marital status, domestic partner status, national origin, genetics, disability, military and veteran status, and other protected characteristics.

Please note that recruiters will never ask for sensitive personal or financial information during the application phase.

Top Skills

Outreach
Salesforce
Salesloft

Genesys Chennai, Tamil Nadu, IND Office

Park, Block C, 7th Floor, Plot No. 40, M.G.R Salai, Perungudi, Chennai, Tamil Nadu, India, 600 096

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