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Infobip

Marketing Automation Specialist

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At Infobip, we dream big. We value creativity, persistence, and innovation, passionately believing that it is through teamwork that we can all reach greater heights.

Since 2006, we have been innovating at the edge of technological possibilities and are now shaping global communications of the future. Through 75+ offices on six continents, Infobip’s platform is used by almost 80% of the population, making it the largest network of its kind and the only full-stack cloud communication platform globally.

Join us on our mission to create life-changing interactions between humans and online services with new and unseen solutions.

Responsibilities:

  • Oversee marketing automation and suggest process improvements focused on lead conversion.

  • Document and enhance decision-making for the Growth team.

  • Optimize user-to-user conversion rates for automated campaigns.

  • Maintain strong communication between marketing and sales teams.

  • Support Brand and Growth KPIs through team collaboration.

  • Ensure CRM strategies and tools are fully integrated across departments.

  • Create and analyze campaign reports, suggesting improvements.

  • Manage data selection and segmentation for campaigns.

  • Measure and optimize email campaign results.

  • Collaborate with content and design teams to improve email campaign effectiveness.

Qualifications:

  • 5+ years in email marketing, marketing automation, or inbound marketing.

  • Experience with marketing automation systems and CRMs; Oracle Eloqua experience is a plus.

  • Skilled in setting up nurture/content flows and custom campaigns.

  • Proficient in list management, campaign setup, testing, and analytics.

  • Strong knowledge of marketing analytics and B2B marketing channels.

Why our employees choose us (and stay)?

  • Never a dull moment – We serve and partner with the majority of the leading mobile operators, OTTs, brands, banks, social networks, aggregators and many more. Seriously, our clients are really cool. Work with the world’s leading companies and impact how they communicate with their users!

  • Opportunity knocks. Often. – Being a part of a growing company in a growing industry – we challenge you not to grow! Whether it’s horizontal, vertical, or angular, we want to support the path that you want to carve.

  • Learn as you grow – Starting from the Academy as an onboarding program, to internal education, education resources, e-learning to external education, we invest heavily in employee learning and development.

  • Connect globally – Work with people from all over the world. We put the “global” in globalization.

  • Compensation & Benefits – Competitive salary, travel allowance, expatriate compensation packages for your business trips, rewards and holiday bonuses, a team taking care of all the equipment you need, team buildings and other organized activities, organized sports, kitchen stocked with the usual suspects... Talk about a balanced lifestyle!

#LI-KA1
#LI-Hybrid

Infobip employees are people with diverse backgrounds, characteristics, and experiences that share the same passion and talent that helps us achieve our mission. That's why Infobip is committed to creating a diverse workplace and is proud to be an equal-opportunity employer.

All qualified applicants will receive consideration for employment without regard to race, color, ancestry, religion, age, sex, sexual orientation, gender, gender identity, national origin, citizenship, disability, veteran status, or any other part of one's identity.

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