Execute targeted marketing campaigns, conduct market research, generate and nurture leads, prepare sales reports and KPIs, coordinate promotions and presentations, and collaborate with sales and cross-functional teams to drive brand awareness and revenue growth.
Summary:
The Marketing & Sales Officer is a dynamic entry-level role focused on driving brand visibility, generating leads, and supporting sales growth within a competitive market environment. This position is ideal for early-career professionals eager to contribute to strategic marketing initiatives and customer engagement. The officer will play a vital role in executing campaigns, analyzing market trends, and building relationships that support long-term revenue objectives. With a strong emphasis on innovation, communication, and performance tracking, this role offers valuable experience in both marketing and sales operations while contributing directly to organizational success.
Responsibilities:
- Develop and execute targeted marketing campaigns to enhance brand awareness and product visibility.
- Identify new market opportunities, generate qualified leads, and nurture customer relationships.
- Conduct market research to evaluate customer preferences, competitor strategies, and emerging industry trends.
- Prepare and analyze sales reports to monitor performance, track KPIs, and support data-driven decision-making.
- Coordinate promotional activities, sales presentations, and customer service initiatives to improve acquisition and retention.
- Collaborate with cross-functional teams to align marketing efforts with sales goals and business targets.
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