Leads branch sales and profitability by growing deposits, deepening customer relationships, cross-selling financial products, generating fee income, and maintaining customer service and regulatory standards. Oversees branch administration, team productivity, performance, morale, compliance, and P&L results while collaborating with product and marketing teams on sales initiatives and service enhancements.
The Sales Manager – CASA is responsible for driving the growth of the deposit base, cross-selling financial products, and managing the overall performance and profitability of the branch. This role requires strong leadership, a deep understanding of retail liabilities, and the ability to deliver exceptional customer service while ensuring regulatory compliance and operational excellence.
ResponsibilitiesDrive enhancement of the deposit pool through acquisition and deepening of customer relationships.
Establish and maintain high standards of customer service delivery.
Achieve cross-sell targets for non-deposit products including mutual funds, insurance, and other third-party offerings.
Generate fee income through effective product penetration and customer engagement.
Oversee branch administration and ensure adherence to regulatory and compliance norms.
Manage productivity, performance, and morale of the branch team.
Take full ownership of the branch’s break-even and P&L performance.
Liaise with product, marketing, and other verticals for new product development, service enhancements, and sales initiatives.
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What you need to know about the Chennai Tech Scene
To locals, it's no secret that South India is leading the charge in big data infrastructure. While the environmental impact of data centers has long been a concern, emerging hubs like Chennai are favored by companies seeking ready access to renewable energy resources, which provide more sustainable and cost-effective solutions. As a result, Chennai, along with neighboring Bengaluru and Hyderabad, is poised for significant growth, with a projected 65 percent increase in data center capacity over the next decade.
