Lead the Paid Search discipline: set strategy, ensure best practices and innovation, manage budget and resources, collaborate with channel leaders, grow product offerings, and develop senior media owner and client relationships.
The purpose of this role is to set the strategic direction for the team, taking ownership of the overall Paid Search discipline in the market and liaising with other channels to ensure an integrated response to marketing objectives.
Job Description:
Key responsibilities:
- Develops and authors overall team strategy and approach to Paid Search
- Ensures best practice, consistency and innovation in all Paid Search activities; ensures knowledge-sharing across teams
- Liaises with other channel leaders to standardise work output and engages in cross-channel strategic planning
- Ensures the annual budget is met, working alongside the Senior Management Team
- Ensures profitability of team through effective resource planning
- Grows and develops product offering to keep it leading edge
- Develops key media owner and senior client relationships to enhance our offering
Location:
DGS India - Chennai - Anna Nagar Tyche TowersBrand:
ParagonTime Type:
Full timeContract Type:
PermanentSimilar Jobs
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Lead Paid Search strategy and execution for the market, ensure best practices and cross-channel alignment, manage budget and team profitability, develop product offering, and build senior client and media-owner relationships.
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