Own end-to-end product design and UX strategy, partnering with product managers, engineers, researchers, and stakeholders. Create product specifications, high-fidelity prototypes, mockups, and user experiences; evolve the internal design system; conduct usability testing and user research; and communicate insights and design direction to product teams and management.

Lead the full product lifecycle, from market research and product strategy through requirements, development, launch, and positioning. Analyze customer needs, competitors, market trends, partnerships, ROI, and build-versus-buy decisions. Coordinate engineering, production, marketing, and sales teams; develop roadmaps, timelines, product requirements, business cases, go-to-market plans, and differentiated messaging to improve customer experience and grow market share.